Need Some Good Facebook Post Ideas to Grow Your Business Page? You are in the Right Place!
Hey online social media creator!
We all know how important it is to be consistent on our Facebook pages, yet sometimes it’s impossible to come up with enough content, right?!
A great way to release more, consistent content on your Facebook page or group is to vary the content type.
Blog posts or other articles are easy to share, but you also have to remember that your Facebook page needs to encourage conversation. This will, in turn, increase your reach and engagement.
Sure blog posts will give you some engagement, but there are other ways to really get your followers connecting with you and your brand.Stuck on what to post on your Facebook business page? Get inspiration for post ideas here! #socialmediamarketing #facebook #digitalmarketing Click To Tweet
This post contains affiliate links. Disclosure here.
10 Types of Posts to Share on Your Facebook Business Page:
Creating a poll on Facebook is quite easy and a great way to add a little fun to your page – or to get some constructive feedback from your followers.
Over on my lifestyle blog’s Facebook page, Put The Kettle On I use polls to get engagement but to also learn about my audience.
When you are setting up a poll on your Facebook page you can give your audience the option of 2 answers.
To set up you simply:
- Add a corresponding image or gif
- Select the length of time for the poll (Options are: 1 day, 1 week, never or custom). I usually go with 1 week.
- Then hit ‘share now’
If you want to set up a poll in a Facebook group, the functionality is a little different.
You can ask a question and provide multiple answers that people vote on. There isn’t a photo/gif option like Facebook pages, but the polls in Facebook groups allow you to collect even more useful information from your followers.
2. Facebook Lives
Facebook live videos are such an amazing way to connect with your audience, so they can have a deeper look at the person behind the business.
I am sharing two fantastic examples of women who do a superb job with their Facebook live videos.
Paula @ I’m Busy Being Awesome does two things really well with her Facebook lives.
- She is extremely motivating and provides inspiration to her audience on topics such as health and wellness, self care and productivity.
- She provides actionable tips to her readers. Tips they can take away, try and actually see results quickly.
Go check out I’m Being Awesome on Facebook and see for yourself!
Kristen @ Shifting Roots is extremely relatable to her gardening audience and uses her Facebook lives as tutorials.
These ‘how to’ videos are so helpful for beginner and more advanced gardeners alike.
Kristen’s focus on Facebook lives and other engaging content on per Facebook page has put her in the position to be on a major Canadian news network (Global News) as the seed starting expert. Congrats Kristen!
You can check out Shifting Roots for Kristen’s Facebook lives and other helpful gardening content.
3. Create Your Own Memes
Many of us share funny memes across the internet, but have you ever thought of creating your own? Simple programs like Canva or PicMonkey make it super easy to make your own graphics – especially since they have templates set up for all social media sizes.
Becca over at With Love, Becca is a fantastic example of someone who designs and shares her own memes – and she sees great success from this. Her engagement is high and her audience is left wanting more from her every day. This is the perfect scenario for your Facebook page!
4. Provide a Quick Tip
Whatever your Facebook page is about, that will most certainly make you an expert in a given area. Use this forum to help your followers with a few valuable tips from time to time.
Providing a tip without a link to your website tells your audience that you are only posting to provide a solution for them – not to get something in return!
Here’s an example from Full Circle Digital’s Facebook page. <– Follow along if you aren’t already!
5. Do an Introduction of Yourself
People are joining your Facebook page all the time, so when was the last time you did a little introduction to tell your followers more about yourself, your business and how you can help them?
What could you include in your introduction?
- A recent photo of you.
- Mention your mission for your blog/business/product/service and how you can help your followers.
- Call out something unique or fun about you – your obsession with lollypops, your love of travel or your fear of heights. This lets your audience see the real you.
- Include a few tips and tricks to help your audience.
- Don’t be shy about telling a personal story.
- Be yourself. If you were introducing yourself to someone – how would you do it?
6. Share a Quote
Are there words or quotes that inspire you or will inspire your followers? Go ahead and share and ask for feedback from your followers on their favourite quotes.
People love to contribute to the conversation to make it easy for them.
Megan over at Your Coach Meg is a great example of someone who shares meaningful quotes on a regular basis. She’s also great at Facebook Lives – every Monday, so check her out!
7. An Inspirational Video
When sharing videos that are motivational or inspiring still make sure that the content fits in with your overall Facebook page theme.
Staying ‘on brand’ with all content is still important so people don’t get confused by your page.
Now, sharing videos that are going viral or that you really connect with is a great way to increase your reach substantially!
Video content in general always reaches more people than other types of content – so take advantage of this.
Here’s a recent video I shared on my Put The Kettle On page which is guaranteed to make you smile (I hope)!
8. Ask a Question
Yes, this is a little similar to setting up a poll, but it allows your followers to articulate their full answers properly.
This is ideal to get direct feedback on a specific topic.
You can also ask a fun question that encourages people to respond with a GIF.
Sample question from my Facebook page…
If you’d like to share the social media platform that you are most focused on right now for your business, click here.
9. Share a Photo
If you have your Instagram account connected to your Facebook account this is extremely simple.
You will see a ‘Share a recent photo…’ module at the top of your Facebook page, like this…
An easy trick is to select your photo and use the same copy you used from your Instagram account.
Voila! Complete in 2 minutes.
10. When in Doubt Ask About the Weather!
I really am not sure why people love talking about the weather so much, but you can’t deny that it’s true! I am also a self-proclaimed weather junkie, so if there is a question about the weather on Facebook, you can be sure I’ll be answering it!
Asking about something as simple as the weather actually connects people. It’s also an easy forum to chat about the simple things in life. Indeed a great way to engage your audience.
The Benefits of sharing different types of content on your Facebook page:
- You will increase your overall reach. This will make it easier for your followers to get more of your content in their feed.
- Your page will start to feel more like a community. This will get your followers to have an even stronger positive impression of you and your brand/product.
- More engagement on your pages leads to more clicks to your site. If you are sharing various types of content on your business page, you’ll get more of a response. After all, no one wants to visit a page where they feel they’re constantly being sold to. However, when you do share your products/content you will get a better response because of your varied content strategy.
What kind of Facebook content works best for you and what do you want to try next?
Share in the comments below!
Let’s connect on social media!
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